While this GE ad was released years ago, it still remains one of our favourites. Mainly because it is rooted in a human truth that cripples many organizations from realizing breakthrough ideas and solutions, especially during turbulent times when the status quo becomes the easy default.
“Ideas are scary, messy, and fragile, but under the proper care, they become something beautiful.”
Want to learn how to ensure your messy and exciting ideas transform into something beautiful? We have developed a training program that helps teams do exactly that. ThinkShop teaches the fundamentals of the creative problem-solving process to teams, arming them with a toolkit to tackle any obstacle in their way.
Plus it’s a really fun way to spend a few days collaborating together in a space as creative as the content and process itself.